Case Studies
Case Study: Yes, We Can!
Oct 17
Description: Kan-TasticIndustry: Food & BeverageWhat it was purchased for: Fast-food chain giveaway for college football night.How it was distributed: The vendor handed the Kan-Tastic out at the...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Oct 03
Market: EntertainmentProduct Use: Gift With PurchasePromotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The waist be...
Continue ReadingCase Study: Info in a Flash
Sep 26
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to distr...
Continue ReadingCase Study: Zip It Up
Aug 20
Description: Hit Sports Pack with Front ZipperIndustry: Broadcast Media/TelecommunicationWhat it was purchased for: A cellular provider needed giveaways for an event at a major university.How it was d...
Continue ReadingCase Study: Thank You for Spooning
Aug 13
Description: 10 Oz. Aztec Spooner MugIndustry: Advertising / Marketing / PublishingWhat it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers.How it...
Continue ReadingCase Study: Real Modern Recognition
Jul 08
Market: FinanceProduct Use: Employee RecognitionPromotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s year-en...
Continue ReadingCase Study: It Takes a Village
Jun 02
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
May 26
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...
Continue ReadingCase Study: Do a Double Take
May 19
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete.Product: Double-Sided Portrait Folder...
Continue ReadingCase Study: Keeping it All Together
May 05
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized.Product: Insurance Document Pouch & Ful...
Continue ReadingCase Study: The Big Picture
Mar 22
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: I Was Framed!
Feb 15
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planner...
Continue ReadingCase Study: Jot It Down
Feb 07
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingCase Study: Stick to the Schedule
Jan 31
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingCase Study: Health & Wellness Spas
Jan 24
Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatm...
Continue ReadingCase Study: A Flavorful Promotion
Jan 17
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case Hi...
Continue ReadingCase Study: Happy to Hang Around
Jan 10
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Safety First
Jan 03
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Dec 19, 2019
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...
Continue ReadingCase Study: 3D is the Key
Nov 13, 2019
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue ReadingCase Study: It's in the Bag
Oct 15, 2019
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Oct 08, 2019
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description o...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Sep 24, 2019
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue ReadingCase Study: Financial Industry
Sep 02, 2019
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to d...
Continue ReadingCase Study: Raise Your Glass!
Aug 18, 2019
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingCase Study: A Prom Ticket Keepsake
Jul 21, 2019
A Prom Ticket Keepsake Organization High School ...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jul 06, 2019
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...
Continue ReadingCase Study: Plastics Make it Possible
May 25, 2019
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: Let the Games Begin!
May 18, 2019
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue ReadingCase Study: Attract New Customers
May 10, 2019
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: Lunchtime Loot
Apr 19, 2019
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: Save the Date, Save the Day
Apr 04, 2019
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
Continue ReadingCase Study: Fun in the Sun
Mar 06, 2019
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingCase Study: A Hole in One Promotion
Jan 30, 2019
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue ReadingCheers! Let’s Sell More Beer!
Jan 08, 2019
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...
Continue ReadingCase Study: Inking Impressions
Dec 25, 2018
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue ReadingRaise Your Glass
Nov 12, 2018
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Oct 15, 2018
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...
Continue ReadingEmployee Appreciation Gift
Jun 01, 2018
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingCase Study: Pillow Box
May 25, 2018
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue ReadingBoost Branding
Mar 14, 2018
A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year ro...
Continue ReadingAppreciation Gift
Feb 21, 2018
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We wil...
Continue ReadingIncrease Sales
Feb 21, 2018
With orange juice consumption down 13 percent in the past four years due to an ever-proliferating increase in beverage choices and consumers’ avoidance of orange juice’s high sugar content...
Continue ReadingIncrease Awareness
Feb 21, 2018
A national railroad wanted to promote their new train and how it was the best "green alternative" to air shuttle travel. The Save-A-Bottle was the perfect match! The bottle is made of super durable Ea...
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